"Roche Diabetes Care is sponsoring the first National Infusion Site Awareness Week to raise awareness of the unique challenges faced by users of insulin infusion pumps," said Luc Vierstraete, senior vice president and general manager, Roche Diabetes Care North America. "Proper infusion site management ensures better blood glucose management as well as fewer complications. This correlation between site management and better health outcomes is why increased education is critical to foster better diabetes management."

To help increase education, Roche is distributing National Infusion Site Awareness Week kits to certified diabetes educators throughout the United States. These kits include an educational DVD explaining proper site maintenance, press promotional materials, fact sheets to help facilitate discussions and collateral such as buttons, temporary tattoos and a logo. Diabetes educators can receive the kits by signing up for one at Roche's booth (3137) during the AADE conference. Information can also be found at www.infusionsitemanagement.  

"Proper infusion site management is a key component of successful diabetes management," said Stuart Bootle, MB ChB, an international expert about diabetes management. "As a person with Type 1 diabetes who has worn an insulin pump for more than 12 years, I know firsthand the benefits and challenges of wearing a pump. The education and awareness generated by the inaugural National Infusion Site Awareness Week will help people with diabetes to develop life-long practices that ensure better health outcomes with fewer complications."

SOURCE Roche Diabetes Care